Launching a Shopify store can be a daunting task. Many launch stores without proper guidance and do not know how to face the start up obstacles that can occur to anyone. The following is four tips from Shopipoint to get the most out of your Shopify experience!
1. Payment Gateway
Obviously without a way for your customers to pay for your service or goods, you are not going to make any money. This makes checking and re-checking your Payment Gateway vital.
Place several test orders to ensure payment functionality is working properly. If you are having trouble with this Shopipoint would be glad to assist, our one time small task solution is tailor made for this reason!
2. Search Engine Optimization and Marketing
SEO or Search Engine Optimization and SEM or Search Engine Marketing should be fully utilized when launching a new online business.
You will want to ensure prior to launch you have created social media accounts for the various social networking sites.
Be sure to brand and style your pages for each platform to ensure brand recognition and continuity in user experience. If you are migrating an existing shop to Shopify keep in mind your URLs to your sites pages will change and as a result you may take a hit in search engines while everything is being updated by Google, Bing, and other search engines. A good effort on your part to make your site as SEO friendly as possible will ensure less delay during this transition.
Shopipoint offers no hassle Store migration to take the headache out of doing this task for you!
3. Sitemap Submission
This is critical to your store getting a great page ranking on Google as well as other search engines. Shopify creates automatic sitemaps for all of the sites on their platform.
Sitemap submission gives a blueprint to Google and other Search engines to find and index all of your content, blog, and product pages to show up in the respective search engine.
Even though Shopify does this for your store you will still want to be sure to submit it yourself as well to each search engine.
4. Responsive Shopify Theme
Customers today do not just use bulky desktop computers to visit and order from online stores. Many shop on the go with smartphones, tablets, and laptops. With that said, user experience can vary from customer to customer, with one customer seeing your store perfectly and another seeing flaws. If you are in the process of designing your site, using a Bootstrap to design your site will allow you to make your store compatible on all devices. Shopipoint guarantees compatibility when you use us to create a custom Shopify theme!
If you are swamped for time or lack the technical knowledge to perform any of these tasks, Shopipoint is here to help! We are Shopify Certified experts who deliver quality work in industry leading turnaround time! Let us take your Shopify store to the next level!